The Hollinger Serveology Clinic, LLC is a sports-education marketing firm committed to the struggle of getting elite athletes to be high academic achievers. We achieve our mission by offering proprietary products, providing special education services, engaging in educational public policy and producing grassroots sporting events and celebrations that fund educational grants and scholarships for elite athletes who pursue educational excellence. Our vision is that elite athletes will be prudent curators of their learning opportunities.
Our trademark brands are "Serveology", "JockSmart", "gpaFitness", "The LAAST", and "UPUB". Our tagline is "Great athletes deserve quality education".
1/3 of JockSmart profits are dedicated to fund academic grants and scholarships for elite athletes who pursue academic excellence. We currently operate in six divisions:
1) Intellectual Property Division - develops and distributes proprietary content to a variety of customers.
2) Special Education Division - a 2 part educational training program collectively known as "gpaFitness".
Part I - candidates seeking admission into gpaFitness must: (1) be an elite athlete in middle school, high school or college; (2) undergo an extensive educational background check, assessment and test; and (3) study and pass a test on the life of Myron Rolle.
Part II - once admitted into gpaFitness, the athlete begins the rigorous 18 week gpaFitness Workout Plan which requires the athlete to maintain a 3.0 gpa in core courses and serve 18 hours of community service. Once an athlete is in gpaFitness, they are eligible to receive support services in gpaManagement, gpa Advocacy and gpaTutoring. Those who successfully complete gpaFitness earn JockSmart honors and will be awarded special JockSmart athletic gear and a gift certificate.
3) Events Division - produces sports-related competitions and conferences that support initiatives designed to encourage elite athlete to pursue educational excellence. In 2009, we produced the Hollinger JockSmart Sports Fest (breakfast forum and golf tournament). In 2010, we plan to launch the LAAST-Acadiana (Local Amateur Athletes Sports Tournaments) which will be comprised of three events:
a) UPUB Spring Challenger (April 2010)
b) UPUB Summer Challenger (July 2010)
c) UPUB Championships (Oct/Nov 2010)
4) Law and Public Policy Division - engages in political and legal activism pertaining to sports-education issues. For the last two years, we supported La. Rep. Ricky Hardy in his legislative efforts to raise the gpa standards for Louisiana high school athletes from a 1.5 to a 2.0. In January 2010, a lawsuit was filed against the LPSS's 1.5 gpa policy on equal protection grounds. (Suit is still in litigation). Shortly after filing, the Lousiana High School Athletic Association voted to raise the high school gpa standards to a 2.0.
5) Online Division - integrates technoolgy-based applications that support all company actions at www.gpafitness.com or email at cholllinger@gpafitness.com .
6) Grants and Scholarships - oversees all grant/scholarship funding received. 1/3 off profits generated from the company's events division is dedicated to fund academic grants/scholarships for elite athletes pursuing academic excellence. In January 2010, we established the 2 JockSmart Ragin Cajun Athletic Foundation scholarships and contributed a modest donation to the Lafayette High School Boys Basketball program.
Thursday, September 16, 2010
Suit Targets Athletics GPA - tmacias@theadvertiser.com
The suit was filed by lawyer Curtis L. Hollinger, Jr., on behalf of his minor son, a Lafayette High School junior varsity basketball player.
"It's discrimination. It's based on athletes not having the intellectual ability to meet high standards," Hollinger said of the GPA requirement, adding that he believes the discrepancy between cheerleaders and basketball players is in violation of the state and U.S. constitutions.
"The constitution says that no state can discriminate no person based on physical condition," he said. "They're both based on physical conditions and both are athletes. So how can you treat athletes that are in the same category differently."
The lower minimum GPA for basketball players "openly and unlawfully perpetuates the negative stigma and stereotype that high school basketball players are stupid, inherently inferior intellectually and inherently incapable of meeting higher academic standards, thus Plaintiff is being deprived of the educational benefit of high academic expectations in contradiction of" School Board policy, the 14th Amendment of the U.S. and the Louisiana constitutions, according to the lawsuit.
"The intent of this suit is to raise the academic standards," Hollinger said. "I want to see athletes have a chance in life after school. ... The theory is if your raise the standards then those who really want to play sports will meet those standards. We're not asking them to be 4.0 Rhodes Scholars."
The lawsuit was filed late Friday, and goes into detail showing similarities between cheerleaders and basketball players and asks that the Lafayette Parish School Board be required to make the GPAs consistent.
Hollinger hopes the suit will require the School Board to raise the minimum grade-point average for basketball players and other student athletes.
Reached by phone Friday evening, Superintendent Burnell Lemoine said he had not yet seen the lawsuit and could not comment.
The lawsuit is backed by state Rep. Rickey Hardy, D-Lafayette, who pushed for a minimum GPA of 2.0 for student athletes as a School Board member and a legislator.
The School Board rejected the idea, and a bill touting the idea was killed in the House Education Committee in 2008 and 2009.
"It's certainly hypocritical of the school system to have high standards for cheerleaders but not basketball players," Hardy said. "They both use physical strength of their bodies."
Athletes Earn Educational Victory - written by Curtis Hollinger
January 29, 2010 was a historic day for education and athletes in Louisiana, for on this day the Louisiana High School Athletic Association voted to increase its minimum academic eligibility requirement to play high school sports from a 1.5 GPA to a "C" average in all classes. This vote represents a positive step in the right direction for Louisiana and all Louisiana athletes. Sometimes it takes the force of law to change behavior and many education experts predict that this increased academic standard will cause Louisiana athletes to take the educational process more seriously than in past years. Ine due time as athletes meet this higher academic standard, the negative stigma that athletes are "dumb jocks" will weaken. Our schools, our athletics and our society will be better for demanding more intellect from those who entertain us with their physical talents and abilities. It is my hope that this spirit and evidence of academic progress will continue for those who are gifted enough to play high school sports in Louisiana and may those who can be prepared to provide assistance and support for those who need help in reaching this new academic benchmark. http://www.gpafitness.com/
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